About Us

Arawn, where the raw and unfiltered facets of life are not only embraced but celebrated through the medium of bold streetwear. The name “Arawn” derives from the concept of "a raw nature" symbolizing the purity and primal state of humanity and the world around us. At Arawn, we see life in its most unadulterated form raw and intense, stripped of pretense and superficiality.

Founded by two passionate visionaries, Arawn is more than just a brand. We delve into the depths of human emotions, societal norms, and existential dilemmas through our meticulously crafted capsules, each piece a narrative of life’s raw, unscripted moments. Our designs challenge the conventional, spotlight societal bars, and explore the darker corners of human experiences, all while maintaining sustainability and ethical responsibility at the forefront of our creative process.

Our Collections

Each capsule of Arawn tells a story, a reflection on life’s inherent chaos and beauty.

3:13: Straight from Eden: Our inaugural capsule, inspired by the timeless narrative of Eden, explores themes of temptation, deception, and the eternal human inclination towards forbidden knowledge. It’s a modern Gothic representation of the oldest human story, woven into garments that speak of both sin and sophistication.

Modern Life is Rubbish: Our second capsule merges contemporary street style with a touch of nostalgia, expressed in soft nude colors. "Modern Life is Rubbish" captures the feeling of disconnection in today's polished world, offering a fashion-forward yet poetic reflection on feeling out of touch.

Butterflies and Hurricanes: Inspired by the chaos theory, this collection symbolizes the impact of minor events on major systems, the ripple effects of our actions that reverberate across time and space. It’s an homage to transformation and the unpredictable nature of existence.

Salvation: Diving deep into the duality of human nature, Salvation explores our inner conflicts and the universal quest for redemption. This collection portrays the struggle between good and evil within us all, offering a sartorial salvation from our inner demons.

Transcendental Escape: This collection offers a portal away from the mundane, urging wearers to transcend the everyday towards a surreal and sublime existence. It’s about breaking free from the shackles of the ordinary, reaching for the extraordinary.

Nine to Five: A critique of the monotonous work life, this series captures the essence of what it means to toil within societal structures while yearning for personal fulfillment and creative freedom.

Sustainability Commitment

Sustainability isn’t just a buzzword for us; it’s woven into the very fabric of our creations. We utilize resurrected materials, ensuring that every piece we produce contributes to a healthier planet. Our commitment extends to zero plastic packaging, with each product accompanied by a themed tote bag that not only reduces waste but also enhances the overall aesthetic and experience of our brand.

Craftsmanship and Quality

Our streetwear is crafted from the finest raw cotton, ensuring durability and comfort. Limited edition releases of only few pieces per capsule underscore our dedication to quality over quantity, ensuring that each garment remains exclusive and unique.

Join Us

At Arawn, we invite you to peer through the lens of raw reality, to dress in narratives that resonate with your deepest thoughts and to wear your rebellions as badges of honor. We are not just creating clothes; we are echoing the silent whispers of life through fashion.